More than 30 Trusteeship members showed up at the Freida’s 81,000 sq. ft. distribution center at 10:00am for a behind the scenes tour. The morning started with lots of samples of fresh exotic fruit, like rambutan, jackfruit, horned melons and cape gooseberries and some colorful veggies, like purple, green and orange cauliflower. Three of Frieda’s enthusiastic employees (including Frieda’s daughter and Karen Caplan’s sister and business partner, Jackie) gave tours through the packing line, refrigerated warehouse, receiving dock and then up through the corporate offices. On Jackie’s tour, there were so many questions from the attendees, that the 30 minute tour took more than an hour! At the end of the tour, each Trusteeship visitor received an “Inspiration Box” filled with a curated selection of Frieda’s best sellers and a copy of The Purple Kiwi Cookbook.
All then drove two miles to the offices and warehouse of Earth Friendly Products (ECOS), where Kelly and members of her team gave a presentation highlighting many of the awards their company has received for their innovation and leadership in the green space. Next, we got to tour their facility and watch them manufacture their high quality laundry detergent (which is on sale in every COSTCO nationwide).
Following the tour, Karen and Kelly had their chef (they share a chef!) prepare a plant-based gourmet luncheon in the outside garden of Earth Friendly Products. The grand finale, was when we all sang Happy Birthday to Frieda – who celebrated her 95th birthday with her Trusteeship Sisters. It was a warm, but lovely afternoon for all.